5 Ways to Put more YOU in your Personal Brand

Nowadays just about everyone has a personal brand, through their lifestyle and of course their digital footprint - websites, social media and the like.  

My personal lifestyle brand

The question is no longer IF you have a personal brand, but are you going to build it or let the marketplace manage it for you. For entrepreneurs it is the first and most important connection between you and your target audience. As Peter Montoya states in his book The Brand Called You “Personal Branding is the process […]

Shakespeare would be a great Tweeter!

Shakespeare had an amazing gift, to convey a complex idea, or vivid image in a small number of words.  In fact many of the phrases and idioms that are part of common speech today, are sourced from Shakespeare’s work. I attended the University of Warwick, located about 10 miles from Stratford on Avon, home of the Bard […]

Solopreneur, 56, Technically Challenged, working to stay current.

The pace of technological change is astonishing.  The way we communicate, interact, study, travel, take care of ourselves – it has all changed.  I often hear people speaking wistfully of the “good old days” simpler times. When we had “real conversations, not texts, children played outside, the world was altogether a better place, before the […]